
The 'Gravity' of the Principal. Why the most powerful person in the room always ends up with the credit—even when they weren't in the building.
The 'Gravity' of the Principal. Why the most powerful person in the room always ends up with the credit—even when they weren't in the building.
There is a natural "Gravity" in AEC attribution. If a project is a success, the credit "Leaks" upward. The Principal, who may have only spent 2 hours on the project "Critiquing" a sketch, ends up with the Primary Credit in the press.
The technical staff, who spent 4,000 hours coordinating the slab edges and the mechanical plenums, are Erased.
When power distorts credit, the industry's Data Fidelity drops to zero.
By erasin the technical staff, we are telling the world that "Design" is a solo act.
The Knowledge Graph is the fix for attribution gravity. By allowing Peer-to-Peer Verification, we are creating a "Counter-force" to the Principal's gravity.
If the Structural Engineer verifies the Project Architect, that credit is Locked. It cannot be "Leaked" upward because the external consultant has verified the specific reality.
Credit shouldn't move. It should stay where the work was done. Help us build a "Static Ledger" of Attribution that power cannot distort.
The truth belongs to the team.
Build the verified historical record of your actual work.


